
Why They Follow: Lessons in Church Communication from That One Lost Sheep
Format: Hardcover
ISBN: 9781685780401
Publication Date: 07/05/2023
Americans are drifting away from the Church in record numbers. At the heart of this crisis is a failure in communication. With over ten years of experience working with over ten thousand churches as the founder of Flocknote, Matthew Warner offers church leaders a practical guide to leading their flock somewhere truly meaningful—no matter their church role! You’ll learn:
▪ Why some people listen and others don’t
▪ How to get them to open (and respond to) your messages
▪ Why most church websites and apps don’t work
▪ How to ask for money (and why it should be fun)
▪ Mistakes most church leaders make
▪ Why people should even follow you in the first place
▪ Where to find the time for all of this
▪ And so much more!
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