{"product_id":"9781118157022","title":"Dethroning the King: The Hostile Takeover of Anheuser-Busch, an American Icon","description":"\u003cb\u003eHow the King of Beers collapsed without a fight and what it means for America's place in the post-Recession world\u003c\/b\u003e  \u003cp\u003eHow did InBev, a Belgian company controlled by Brazilians, take over one of America's most beloved brands with scarcely a whimper of opposition? Chalk it up to perfect timing—and some unexpected help from powerful members of the Busch dynasty, the very family that had run the company for more than a century. In \u003ci\u003eDethroning the King\u003c\/i\u003e, Julie MacIntosh, the award-winning financial journalist who led coverage of the takeover for the \u003ci\u003eFinancial Times\u003c\/i\u003e, details how the drama that unfolded at Anheuser-Busch in 2008 went largely unreported as the world tumbled into a global economic crisis second only to the Great Depression. Today, as the dust settles, questions are being asked about how the \"King of Beers\" was so easily captured by a foreign corporation, and whether the company's fall mirrors America's dwindling financial and political dominance as a nation.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eDiscusses how the takeover of Anheuser-Busch will be seen as a defining moment in U.S. business history\u003c\/li\u003e \u003cli\u003eReveals the critical missteps taken by the Busch family and the Anheuser-Busch board\u003c\/li\u003e \u003cli\u003eArgues that Anheuser-Busch had a chance to save itself from InBev's clutches, but infighting and dysfunctionality behind the scenes forced it to capitulate\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eFrom America's heartland to the European continent to Brazil, \u003ci\u003eDethroning the King\u003c\/i\u003e is the ultimate corporate caper and a fascinating case study that's both wide reaching and profound.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":43119921233981,"sku":"9781118157022","price":23.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/0838\/9949\/files\/9781118157022_p0.jpg?v=1776772231","url":"https:\/\/www.tatteredcover.com\/products\/9781118157022","provider":"Tattered Cover","version":"1.0","type":"link"}