Passive Prospecting: Dominate Your Market without Cold Calling, Chasing Clients, or Spending Money on Ads (Hardcover)

Passive Prospecting: Dominate Your Market without Cold Calling, Chasing Clients, or Spending Money on Ads By Levi Lascsak, Travis Plumb Cover Image

Passive Prospecting: Dominate Your Market without Cold Calling, Chasing Clients, or Spending Money on Ads (Hardcover)

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One million dollars and $6,250 per video.

This is how much Levi Lascsak and Travis Plumb made in their first year marketing their new real estate business on YouTube. By the first seven months of their second year, they surpassed $2.6 million and $47,000 per video.

Levi and Travis have sold everything from gym memberships to retirement plans and enjoyed every aspect-except prospecting. In real estate, they saw that outdated tactics such as cold calling and paid advertising were ineffective and time consuming. YouTube gave them everything they needed: exposure, opportunity, and clients who would benefit most from their services. In Passive Prospecting, Levi and Travis lay out the principles of implementing a successful marketing strategy built around YouTube. You'll learn the difference between interruption- and intention-based marketing, how to keep your content evergreen, and why utilizing YouTube is a service-based tactic your customers will value. For both the novice and experienced rep, Passive Prospecting is the sales blueprint that will help you stop chasing leads and instead bring the business to you.


Product Details ISBN: 9781544538105
ISBN-10: 1544538103
Publisher: Lioncrest Publishing
Publication Date: March 7th, 2023
Pages: 248
Language: English