Disrupting the Game: From the Bronx to the Top of Nintendo (Hardcover)

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Disrupting the Game: From the Bronx to the Top of Nintendo By Reggie Fils-Aimé Cover Image

Disrupting the Game: From the Bronx to the Top of Nintendo (Hardcover)


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Staff Reviews

This is great paired with the audiobook through Libro.FM. Reggie Fils-Aime is the former President of Nintendo of America and his book is a testament to his climb up the corporate ladder. Sprinkled with his own business suggestions, learning about his way from the Bronx to the top of NoA and his relationships with Satoru Iwata and other various video games figures was incredibly eye-opening. His marketing experience within Nintendo helped form their success with the DS, the Wii, and later on with the beginning of the Switch. Any game lover, in the industry or not, would love to give this a read! -- Makayla R., Colfax Café Manager 

— From Staff Picks



Reggie Fils-Aim , retired President and Chief Operating Officer of Nintendo of America Inc., shares leadership lessons and inspiring stories from his unlikely rise to the top.

Although he's best known as Nintendo's iconic President of the Americas-immortalized for opening Nintendo's 2004 E3 presentation with, "My name is Reggie, I'm about kicking ass, I'm about taking names, and we're about making games"-Reggie Fils-Aim 's story is the ultimate gameplan for anyone looking to beat the odds and achieve success.

Learn from Reggie how to leverage disruptive thinking to pinpoint the life choices that will make you truly happy, conquer negative perceptions from those who underestimate or outright dismiss you, and master the grit, perseverance, and resilience it takes to dominate in the business world and to reach your professional dreams.

As close to sitting one-on-one with the gaming legend as it gets, you will learn:

  • About the challenges Reggie faced throughout his life and career-from his humble childhood as the son of Haitian immigrants, to becoming one of the most powerful names in the history of the gaming industry.
  • What it takes to reach the top of your own industry, including being brave enough to stand up for your ideas, while also being open to alternative paths to success.
  • How to create vibrant and believable visions for your team and company.
  • How to maintain relentless curiosity and know when to ask questions to shatter the status quo.

Product Details ISBN: 9781400226672
ISBN-10: 1400226678
Publisher: HarperCollins Leadership
Publication Date: May 3rd, 2022
Pages: 224
Language: English