Meme Wars: The Creative Destruction of Neoclassical Economics (Hardcover)
"Engrossing, exciting ...] This book compels us to rethink our approaches to economics ..." --"Literary Review of Canada
"Thought-provoking and creative ...]" --Julie Nelson, author of "Beyond Economic Man: Feminist Theory and Economics"
From the editor and magazine that started and named the Occupy Wall Street movement, "Meme Wars: The Creative Destruction of Neoclassical Economics "is an articulation of what could be the next steps in rethinking and remaking our world that challenges and debunks many of the assumptions of neoclassical economics and brings to light a more ecological model. "Meme Wars" aims to accelerate the shift into this new paradigm that takes into account psychonomics, bionomics, and other aspects of our physical and mental environment that are often left out in discussions of economics.
Like "Adbusters," the book will be image heavy and full-color throughout. Lasn calls it "a textbook for the future" that provides the building blocks, in texts and visuals, for a new way of looking at and changing our world. Through an examination of alternative economies, Lasn hopes to spur students to become "barefoot economists" and to see that a humanization of economics is possible. "Meme Wars" will include contributions from Nobel Prize winner Joseph Stiglitz, Paul Samuelson, George Akerlof, Lourdes BenerIa, Julie Matthaei, Manfred Max-Neef, David Orrell, Paul Gilding, Mathis Wackernagel and the father of ecological economics Herman Daly, among others.
Based on ideas that were presented in a special issue of "Adbusters" entitled "Thought Control in Economics: Beyond the Growth Paradigm / An Activist Toolkit," "Meme Wars" will help move forward the Occupy Wall Street movement.
About the Author
An internationally known documentarian and anti-consumerism activist, KALLE LASNis the publisher of Adbusters magazine and founder of the Adbusters Media Foundation and Powershift Advertising Agency. With"Adbusters," he has dedicated himself to launching such social media campaigns as Buy Nothing Day and TV Turnoff Week, and to fighting legal battles for the right to access public airwaves. Much of his activism has taken the form of culture jamming a term he coined and illustrated his first book, "Culture Jam." Lasn, along with Adbusters senior editor Micah White and Adbusters 90,000-strong global network of activists, instigated the first #OccupyWallStreet event on 17, 2011. Lasn lives in Vancouver, British Columbia.
ADBUSTERS is a not-for-profit, reader-supported, advertising-free magazine with a circulation of approximately 70,000. It puts forward anticapitalist, pro-environment concerns through incisive philosophical essays, activist commentary, and advertising spoofs. Based in Vancouver, British Columbia, Canada, Adbusters past and present contributors include Slavoj i[ek, David Graeber, Simon Critchley, Michael Hardt, Antonio Negri, Matt Taibbi, Bill McKibben, Douglas Rushkoff, Jonathan Cook, and Chris Hedges, among others."
"Adbusters magazine and its editor Kalle Lasn have been at the forefront of the global resistance to capitalism exemplified by the Occupy movement. Their new book, Meme Wars: the Creative Destruction of Neoclassical Economies, uses startling images to back up its hard-hitting points. "
"The essays in Meme Wars are engrossing, exciting even. This book compels us to rethink our approaches to economics by offering critique after critique of the way the subject is written about and taught, indeed of the very conceptual categories we use when we debate about how goods are produced and distributed, services provided and resources extracted. By turns wonky and visionary, Meme Wars ... brings together a group of accomplished writers, most of them academics, who approach the world’s economic, environmental and social problems in ways one seldom finds in mainstream journalism or economics departments."
—Literary Review of Canada
“Meme Wars should be required reading for anyone wants to challenge their ideas about the modern economy and the people who champion it.”
—Meme Wars is a textbook for a new way of thinking, Straight.com
"Thought-provoking and creative"
—Julie Nelson, author of Beyond Economic Man: Feminist Theory and Economics
"Meme Wars should be required reading for anyone wants to challenge their ideas about the modern economy and the people who champion it."
—Miranda Nelson, The Georgia Straight
"Meme Wars is a kind of anti-textbook, which uses words and images to explore the dark spaces that surround conventional economic theory."